How do you get someone to say yes?
Six quiet tools that move people from maybe to yes, from a small gift to the overlap where every deal lives.
It often starts with a gift, before anyone has asked for anything.
The Free Sample Isn’t FreeA gift opens the door. A small yes walks you through it.
Start With a Small YesStarting small works. So, strangely, does the opposite: asking too big on purpose.
Ask Big, Then Ask AgainOnce people lean towards yes, one thing makes them hurry: the fear that it might run out.
Only Two LeftIn a hurry, we look for a shortcut, and the easiest one is someone who seems to know.
Trust the White CoatEvery tool so far is a nudge. A real deal still needs an overlap where both sides can say yes.
Where the Deal Lives